Now get that barbeque fired up

Butchers and cattle farmers must be furious. The headlines scream :

“Meat increases your risk of colorectal cancer by 18%”

Now the average punter thinks 18% plus some other percentage I don’t know – I am in deep trouble with the barbeque.

What’s missing?

Simple understanding – Increases. Yes, the baseline is increased by 18%

For a German woman, aged 45 the base risk is 0.3% increases to 0.354%

For a German man aged 65 the base risk is 2.3% increases to 2.714%

Now get that barbeque fired up.